Category: Tips & Helpful Info

Three Tips for Improving RFP Titles

A lot of government departments and corporations work hard at figuring out what to put in their RFPs, but spend little time thinking about the RFP title or the names of the documents associated with the proposal request. Clear posting titles can often be the last priority, especially when the RFP creators are busy thinking […]

Twitter Activity Analysis Tool

Are you wondering if the time you spend on Twitter (either marketing yourself or a company) is well spent? Thanks to Jane Friedman’s Electric Speed newsletter I’ve learned about a new tool that can tell you how much you’re using Twitter, what types of Tweets you’re posting, what hashtags you’ve used and whether you tend […]

Online Store Checklist

With the closure of the Amazon Hosted Stores on the horizon (official date sometime in 2016) we’re talking to potential clients who have been using that service. Whether considering other hosted services or doing a “build/host your own” store we’ve noticed that we’re giving clients the same basic list of items to think about when […]

Redesigning Text-Heavy Handouts

Here’s a recent response (with a few edits to protect confidentiality) to a question by a PR person who wanted to know how I’d redesign some single-page flyers for a client of theirs. “I think {your client’s} projects are as much “information design” as they are graphic design. In other words the project isn’t just […]